MP&F vs Moore Inc: Which Regional PR Agency Truly Delivers?
If you are a business owner in the Southeast trying to decide between two well-established regional PR agencies, MP&F vs Moore Inc, then this piece is for you. Both MP&F PR agency and Moore Inc PR have decades of history, national recognition, and strong regional roots. But they are not the same firm. They serve different markets, build around different strengths, and attract different kinds of clients. This comparison gives you a clear, honest picture of MP&F vs Moor, so you can make a smarter decision. MP&F Strategic Communications is based in Nashville, Tennessee. It was founded in 1987. It is the largest privately held, locally owned full-service advertising, marketing, and PR firm in Tennessee, according to its own O’Dwyer’s profile. Moore Inc PR, formerly the Moore Agency, previously Moore Communications Group, is headquartered in Tallahassee, Florida. It was founded in 1993 by Karen Moore and has grown into a Top 50 US agency according to O’Dwyer’s 2024 rankings. MP&F vs Moore PR agencies are women-owned, independent, and have won national awards and maintain strong client retention records. So what actually separates them? This article walks through their histories, services, strengths, weaknesses, and best-fit scenarios to help you decide. MP&F PR Agency Background and 38-Year Track Record MP&F Strategic Communications, McNeely Pigott & Fox, was started in 1987 by Mark McNeely as a one-person consultancy. Mike Pigott and David Fox joined later, both former newspaper reporters from The Nashville Banner. Their journalism background shaped the agency’s culture from the start. The firm understands how reporters think, what editors want, and how to position a story so it actually gets covered. The agency grew steadily, and by 2003, O’Dwyer’s recognized it as the largest PR firm in Tennessee. That same year, the Holmes Report named it one of the best PR firms to work for in the United States. It now operates from Nashville headquarters, a Knoxville office, and a Washington, D.C. presence. Managing Partner Jennifer Brantley leads the firm today. Today, MP&F PR agency is certified by WBENC as a women-owned business. It holds government contracts at the federal, state, and local levels, a significant differentiator for B2B and corporate clients in regulated industries. According to its own published profile, it maintains a 99 percent client satisfaction score, with some clients having worked with the agency for over 25 years. MP&F PR Agency Quick Facts Founded: 1987, Nashville, Tennessee Offices: Nashville, Knoxville, Washington, D.C. Leadership: Managing Partner Jennifer Brantley Team size: 70+ staff including 50+ account professionals O’Dwyer’s ranking: #45 on Top PR Firms 2025 list Certifications: WBENC women-owned, government contract eligible Client satisfaction: 99% (self-reported) Client tenure: Some relationships exceeding 25 years Hundreds of regional and national industry awards Accordingly, if you are a Nashville-based business, a Tennessee state agency, a healthcare organization, or a financial services brand looking for a fully integrated, regionally rooted agency with strong government credentials, the MP&F PR agency can be an option in the Southeast. Its verified clients include BlueCross BlueShield of Tennessee, Farm Bureau Insurance of Tennessee, the University of Tennessee, McKee Foods, Pinnacle Financial Partners, Freshpet, and Amedisys Healthcare. Historically, it has also run campaigns for Nissan, the National Museum of African American Music, and the Tennessee Valley Authority. Read Also: Taylor PR Agency vs Matter PR Agency: A Comparative Review Moore Inc PR: 30+ Years of Advocacy and Integrated Communications Moore Inc PR, the Moore Agency – started in 1993 when Karen Moore launched the firm with a single client: a campaign to recruit donors for the National Marrow Donor Program. That cause-focused origin still shapes the agency today. Its strongest verticals are public affairs, education, healthcare, and government communications. The agency grew by deliberately choosing an integrated strategy over pure PR. In 2005, President Terrie Ard led the transition from a PR-only firm to a full integrated communications agency. The move proved successful. Moore Inc PR appeared on the Inc. 5000 Fastest-Growing Companies list six times, a milestone reached by fewer than 10 percent of all honorees who make the list even once, according to Inc. Magazine. It has been named a Best Place to Work by Inc. Magazine and Florida Trend for ten consecutive years. In October 2024, Moore Inc PR joined the Public Relations Global Network (PRGN), an international organization of 58 leading independent PR agencies. That move gave Moore reach in more than 30 countries. It is additionally ranked as a Top 200 Global Agency by PRovoke Media and a Top 50 US Agency by O’Dwyer’s for three consecutive years. Moore Inc PR Quick Facts Founded: 1993, Tallahassee, Florida Offices: Tallahassee (HQ), West Palm Beach, New Orleans, Denver CEO/Founder: Karen Moore, APR, CPRC President/COO: Terrie Ard, APR, CPRC O’Dwyer’s: Top 50 US agency for three consecutive years Global: Top 200 agency (PRovoke Media), PRGN member 500+ industry awards earned over 30+ years Client retention rate: 98% (self-reported) Inc. 5000 Fastest Growing Company: six times Florida Trend Best Company to Work: 10 consecutive years Specifically on public affairs, Moore Inc PR ranked No. 1 in Florida and No. 5 in the nation according to O’Dwyer’s 2024 sector rankings. For education PR, they ranked No. 1 in Florida and No. 6 nationally. For healthcare, they held the No. 1 position in Florida. These are objective third-party rankings, not self-reported scores. Its verified clients from O’Dwyer’s include ABLE United, BASF, CareerSource Florida, Meta, Florida College System, Florida Dental Association, and Florida Department of Agriculture. Others are the Florida Prepaid College Board and the Florida Sheriffs Association. The roster reflects a heavy public sector and purpose-driven orientation. MP&F PR Agency vs Moore Inc PR: Direct Comparison Now that you know MP&F vs Moore agencies, here is a direct side-by-side comparison across the criteria that matter most for corporate and B2B PR buyers. Criteria MP&F PR Agency Moore Inc PR Founded 1987 — 38 years 1993 — 32 years Headquarters Nashville, Tennessee Tallahassee, Florida O’Dwyer’s Ranking #45 US, Top PR Firms 2025 Top 50 US
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